An extremely interesting and passionate meeting was recorded on 11th November 2011,
during EEDE’s (Advertising & Communication Companies Union) 11th “Aristoteli” Conference, in Thessaloniki, Greece.
The conference topic was “Rebrading Greece” and the talks addressed the need for the country to rise up from the unprecedented attack and slander that it has been under and explored the effects this attack has had on economy, politics, diplomatic relations etc, but also on Greek people’s self image, as well.
The talk is in English with Greek subtitles, made by Mr Peter Oikonomides,
Global Brand and Communications Consultant, with a great deal of international experience,
including many world wide famous brands.
Enjoy Mr Oikonomides, as he manages not only to demonstrate his abilities in branding,
but also to emphasize the need for the Greeks themselves,
to believe in their own
inherent ability to imagine and change their future
as they have been doing, for the past 5.000 years.